59club and GDPR

Friday December 13, 2024

Everything you need to know about 59club, its products, our security and GDPR

Our promise to you
We contract 3rd party experts to scrutinise our systems and take significant and regular steps to protect data held by 59club from loss or theft, as well as un-authorised access, disclosure, copying or modification and will continue to do so.

Your data & its security are at the forefront of everything 59club do.

Clients statistical & financial data acquired through its mystery shopping programs, Club Study or Metrics
59club is the Data Controller in this case, and furthermore also enters into a legally binding contracts with its clients NEVER to release any business operational data to anyone in any circumstance, with many of our actions and behaviours going way beyond GDPR.

Client use of 59club Software as a service, such as My59 Surveys or Mytell products
You are accessing our software to undertake surveys and other information gathering and we want to clarify that the gathering is fully compliant to GDPR by 59club in its role as DATA PROCESSORS. Therefore, IF YOU ARE COMPLIANT, as DATA CONTROLLERS, then any usage of our platforms will NOT affect that compliance.
59club products allow you (DATA CONTROLLER) to deliver surveys, self-mystery tests and use member applications. The personal data that is used, uploaded or accessed as part of that program is not used by 59club in any way, you the “business/organisation” are the DATA CONTROLLER. We will go above and beyond GDPR by making our system show the user what information is stored, when completing a survey and allow any unsubscribe or information request to be passed back to you. When using the mobile applications, then the member is presented with full privacy policy and T&C’s to accept and therefore usage signifies acceptance of all policies and therefore compliance.

Personal data that directly or indirectly identifies you
We may collect personal data which will aid us in delivering the services set out in our contracts with you. It is important to know that we will only collect this data with your consent, unless we are legally bound or lawfully compelled to do so.
59club delivers national and international benchmarks on customer service and areas of the business that measure that service and other industry benchmarks, in future we may ask you to participate in research on the industry, where applicable we will always seek your consent.
Your data will not be disclosed to anyone apart from; Our affiliates and shareholders across the 59club group, 59club official partners as shown on 59clubs website, any court/government/credit or fraud agency who we are legally required to disclose to. The use of your data could include, but is not limited to, verifying your identity, conducting surveys in the interest of the industry, providing you with information about the services you are contracted to, have previously enquired about or that we feel are relevant to the successful management of your business.

Personal data that directly or indirectly identifies you
We may collect personal data which will aid us in delivering the services set out in our contracts with you. It is important to know that we will only collect this data with your consent, unless we are legally bound or lawfully compelled to do so.
59club delivers national and international benchmarks on customer service and areas of the business that measure that service and other industry benchmarks, in future we may ask you to participate in research on the industry, where applicable we will always seek your consent.
Your data will not be disclosed to anyone apart from; Our affiliates and shareholders across the 59club group, 59club official partners as shown on 59clubs website, any court/government/credit or fraud agency who we are legally required to disclose to. The use of your data could include, but is not limited to, verifying your identity, conducting surveys in the interest of the industry, providing you with information about the services you are contracted to, have previously enquired about or that we feel are relevant to the successful management of your business.


If you have any questions whatsoever or at any time invoke your right to access, change or object to the processing of your personal data please do not hesitate to contact our data protection officer on enquiries@59club.com

Eminent Collection Awards 2024

The Finest Properties & Leaders Iconised with Eminent Status in 2024.

The latest properties and leaders from the world of golf & hospitality have been welcomed into 59club’s ‘Eminent Collection’ at two exclusive events, hosted at Park Hyatt, Dubai Creek; and at The Belfry Hotel & Resort on the 19th and 21st of November 2024, respectively.

The intimate ceremonies brought existing members, 59club’s regional teams and industry partners in Club CarReesink Toro & Turtleson together to welcome the newcomers into the prestigious Collection.

Glenn McNaughton (Long Ashton Golf Club), Jack Heginbotham (Long Ashton Golf Club), Kristoff Both (Club de Golf Alcanada) and Matt Sandercock (Mount Juliet Estate)were amongst the Leaders who were awarded the enviable title, with the newcomers joining thirty-one existing individuals who were honored with Eminent Status in previous years since its formation in 2022.

With Club de Golf Alcanada; The Els Club, Dubai; Frilford Heath; Jumeirah Golf Estates; The Mere Golf Resort & Spa and Mount Juliet Estate the latest Properties recognised for having met the demands synonymous with the Eminent benchmark of excellence.

With the newcomers officially welcomed, the elite collection of Properties iconised for their commitment to customer service excellence spanning 59club’s international network in 2024 now includes The Belfry Hotel & Resort; The Celtic Manor Resort; Spa; Club de Golf Alcanada; Dubai Creek Golf & Yacht Club; Emirates Golf Club; Forest of Arden; Foxhills Club & Resort; Frilford Heath; Gleneagles; Golf Son Muntaner; Jumeirah Golf Estates; The Els Club, Dubai; The Grove; The Mere Golf Resort & Mount Juliet Estate; Rockliffe Hall; Saadiyat Beach Golf Club; Trump International Golf Club, Dubai; and Yas links, Abu Dhabi.

“Together we’ve pushed the boundaries and set the ceiling for what excellence is all about. It’s a privilege to come together once again with the people we are proud to call the best of the best. I sincerely look forward to supporting other managers and venues to excel in the Business of Golf, ultimately by exceeding customer expectations and reaping the rewards. The sky’s the limit for everyone within 59club’s network, and when we start to reach the limit, we’ll all continue to push a whole lot more”

Simon Wordsworth, 59club CEO

The ‘Eminent Collection’ was established in 2022 to honor long-serving standards of customer service excellence delivered over a minimum of 5 years; with 59club Flag Designations, along with individual and team accolades, all contributing towards the global Eminent benchmark of excellence.

Recognition is unbiased, independent, and non-subjective, the only industry award of its kind, symbolizing a true badge of honor for those venues and people consistently delivering the finest levels of customer service, during 59club’s vigorous mystery shopper program.